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RESUME

ANNICK MARTIN

New York based Art Director & Visual Designer


Senior Director of Visual Design | Nickelodeon, Paramount | New York, NY | 2024 - Present

  • In addition to my role:

    • Streamline vendor collaboration by delivering precise art direction and visual guides, cutting feedback rounds and maximizing budget efficiency.

    • Mentor and lead a team of designers and animators within an agile creative organization.

    • Flex across various Digital Studio projects as our organization expands.

    • Act as a versatile leader who bridges creativity and operations—guiding emerging talent, embracing AI innovations to enhance efficiency, and optimizing resources across multiple workflows.

Director of Design | Nickelodeon, Paramount | New York, NY | 2021 - 2024

  • Mentor and lead a team of designers within an agile creative organization.

  • Collaborate with the Visual Development team on the production of all Nick Jr. YouTube Originals.

  • Shape the strategic design vision for all visual content produced by the digital studio.

  • Lead the creation of branded assets for all Nickelodeon YouTube channels, including international and IP-based channels.

  • Oversee all visual design of the Paramount Movies YouTube channel.

  • Work closely with audience development and channel management to develop and execute YouTube strategies.

  • Optimize all designs for maximum impact across digital platforms like YouTube and social media.

  • Explored and integrated AI tools to enhance creativity, efficiency, and innovation in the design process.

  • Oversee resource management, design strategy, and uphold high-quality standards across all projects.

  • Participate as an active creative leader within Paramount’s design community, both as a mentor and a mentee.

Director of Design | Viacom Digital Studios, ViacomCBS | New York, NY | 2018 - 2021

  • Defined the brand identity of the ViacomCBS Digital Studio.

  • Led the visual direction of new YouTube channels for iconic brands like MTV, Comedy Central, BET for the digital studio.

  • Collaborated with creatives in digital teams across brands to strategize and launch YouTube channels.

  • Designed branding for all events and experiential marketing activations, including consumer activations at events such as VidCon, as well as industry events such as Newfronts.

Creative Director | AwesomenessTV | Los Angeles, CA | 2015 - 2018

Held various roles while at the company. From Lead Graphic designer to Creative Director.

  • Oversaw team of designers in the creation of all visual elements for the AwesomenessTV brand.

  • Acted as the point of contact for all visual things within the organization.

  • Led the interior design of the brand new Santa Monica headquarters.

  • Collaborated with team to develop branding for various yearly events such as VidCon and

  • Participated from concept to execution on experiential marketing activations for shows and the brand.

  • Worked with design team to produce thousands of thumbnails a year for our YouTube channels.

  • Lead the execution of all creative marketing materials for premium series including visual style guides, key art and title treatments.

Graphic Designer | Grupo Gallegos Ad Agency | Huntington Beach, CA | 2013 - 2015

  • Designed and art directed social media marketing graphics for JCPenney client.

  • Created web design layouts for Toshiba client for the launch of the new product line in LATAM.

  • Illustrated daily positive quotes for Got Milk’s social media account for the Hispanic market.

  • Participated as a creative in Toshiba’s new campaign and helped with the deliverables for their print ads.

  • Supported the team with various design needs for our Comcast client.

  • Experimented with different media and tools to help our clients stand out.

EXPERIENCE


EDUCATION

Winthrop University Class of 2013

Bachelor of Fine arts - Visual Communication, Graphic Design

New York School of Visual Arts - Summer 2023

Continuing Education Program


AWARDS

Young Lions 2014

Young Lions 2015


FEATURES

GUEST SPEAKER - VIRTUAL 2025 Creative Jam: Compassion in Action

FEATURED ARTIST - IN PERSON 2024 DUMBO Under The Arch: Art on the Wall

FEATURED ARTIST - DIGITAL 2019 - 2025 Link NYC: Artist Featured on 1000+ kiosks all over NYC

GUEST SPEAKER - IN PERSON 2023 Winthrop University, Design Department: From Campus to Career

GUEST ARTIST - IN PERSON 2023 Paramount, Hispanic Heritage Event: Collage Making with Annick Martin