ROLE: CREATIVE DIRECTOR
Led the AwesomenessTV design team in crafting the brand’s entire visual identity—from logos and key art for our originals to style guides and full branding systems.
Here are a few highlights from my time there.
Team Credits: Claudia Erminy (Design), Craig Scales (Design), Ben Beale (CD)
Aside from the daily YouTube tasks, at AwesomenessTV, I also participated as a Creative Director in the creation of branding for various yearly events such as VidCon and SXSW. We created picture-worthy moments for our fans, including a one-of-a-kind mural I hand-lettered and designed for one of the activations.
