ROLE: VISUAL DEVELOPMENT ART DIRECTOR & BRANDING DESIGNER
Worked with my team to introduce Star Trek to the Nick Jr. audience for the first time. I’m proud to have art directed the series from start to finish, while also designing the YouTube branding and overseeing the logo’s creative direction.
BRANDING
It all begins with color. I fused Nick Jr.’s playful palette with Star Trek’s signature tones to guide every prop and element of the Star Trek Scouts world—a blend designed for kids to swoon over.
PROPS
We created hundreds of props, here are a few examples of my favorite ones. Each echoing the show’s vibrant palette and capturing every character’s vibe.
Roo’s Tricorder
Rubber Ducky
Roo’s Hoverboard
CHARACTER ART DIRECTION
Worked closely with the development team to bring all these characters to life, my favorite — the pets. Matching their unique personalities with visual characteristics that allow them to each stand out on their own.